Field Marketing Lead
Company: Cinch Home Services, Inc.
Location: Boca Raton
Posted on: February 19, 2026
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Job Description:
Job Description Job Description Field Marketing Lead The Field
Marketing Lead will report to the Sr. Manager, Field Marketing and
will be responsible for developing and executing strategic field
marketing campaigns and tactics that directly support Cinch sales
teams and insurance agent partners. The Field Marketing Lead will
create impactful sales enablement programs, optimize sales
efficiency, and drive revenue growth through localized activations,
while collaborating closely with various stakeholders to ensure
Cinch's value proposition stands out in the insurance market. This
role requires a deep understanding of market dynamics and a strong
focus on measuring campaign effectiveness to deliver measurable
results. Key Responsibilities: • Sales Enablement: Design and
implement sales training materials, tools, and programs to empower
sales teams to effectively pitch Cinch products and services to
potential customers. • Campaign Development: Create targeted field
marketing campaigns aligned with broader marketing initiatives,
tailoring them to specific regions and customer segments. • Market
Analysis: Leverage insights into local market trends, competitor
activity, and customers need to inform marketing strategies. •
Collaboration: Work closely with sales leadership and other
departments to ensure seamless integration of marketing efforts. •
Event Management: Plan and execute local marketing events,
including webinars, conferences, and customer meetups to generate
leads and build brand awareness. • Metrics Tracking: Develop and
monitor key performance indicators (KPIs) to measure the success of
field marketing campaigns and make data-driven adjustments. •
Perform other duties as assigned Required Skills and Experience: •
Bachelor’s degree in Sales, Marketing, Business or related field •
5 years of sales and marketing experience • Proven experience in
field marketing, sales enablement, or a related role within the
insurance industry • Strong understanding of sales processes and
customer journeys • Excellent communication and presentation skills
to effectively train and engage sales teams • Ability to analyze
data and translate insights into actionable marketing strategies •
Project management skills to execute marketing campaigns on time
and within budget
Keywords: Cinch Home Services, Inc., Weston , Field Marketing Lead, PR / Public Relations , Boca Raton, Florida
